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What is Lead Generation in Digital Marketing? A powerful guide to generating leads in 2021

Lead Generation is one of the most important activities in Digital Marketing. Lead Generation is the process of creating a database of users who have shown interest in products or services that the company is offering by using a mix of outbound and inbound marketing activities. The definition of lead generation is much smaller as … Read more

7 Best off-page SEO strategies in 2021

SEO activities are a critical piece in the overall success of your blog. SEO can be further divided into on-page and off-page SEO. Off-page SEO is about the activities that are executed outside your website or blog to influence the position of your website in search engine result pages (SERP). On-page SEO is all about the … Read more

Top 10 Digital Marketing Experts in India – The Final List!

Digital marketing is the process that connects advertisers with their audiences across the digital world with a strategy. It is another medium for marketing your products or services on a digital channel. To make an impact in the digital world, it is important to learn the skills and tactics from digital marketing experts who have … Read more

How to start affiliate marketing in India? 5 Best Affiliate Networks to get you started today!

Affiliate marketing is a technique by which an advertiser pays a website (also called an affiliate) a commission to generate leads or orders from the traffic the website is able to generate. Affiliate marketing is based on affiliate performance, which is rewarded each time a visitor takes an engaging action after contacting promotional content.

What is Social Bookmarking in SEO? Top social bookmarking sites in 2021

Social Bookmarking in SEO is an off-page technique that includes saving or bookmarking relevant content from your blog to specific URLs and websites on social bookmarking websites. To understand it better, let us split the term – ‘Social’ and ‘Bookmarking’. Social platforms are the ones on which users interact with each other. Bookmarking is an … Read more

Best 7 Types of Content Marketing!

Once you have been through with the basics of content marketing. It is now time to look at the various types of content marketing. There are several methods or mediums on which you can market your content to the consumers. These can be divided into the following: Blog Posts E-books Videos Infographics Social media Podcasts … Read more